AI in Content Marketing: Friend or Foe?
In today’s rapidly evolving digital landscape, one debate continues to stir discussions among marketers: is AI in Content Marketing a friend that drives innovation and efficiency, or a foe that undermines the authenticity of creative expression? With advancements in machine learning and data analytics, artificial intelligence has woven itself into the very fabric of modern […]
What’s the most underrated PR tool?
Why PR Tools Matter In the fast-paced world of public relations, tools are essential for crafting compelling campaigns, managing crises, and building lasting connections with audiences. From press releases to influencer collaborations, PR professionals rely on various resources to enhance their outreach and storytelling capabilities. While some tools, like social media and press databases, dominate […]
Celebrating PR Excellence at Kaleido Awards, Rising Influence of Corporate Communications In India
Leaders and achievers of PR in India get ready for an exciting future!
Embracing the Digital Revolution: 5 Lessons from Kodak’s Downfall
Thanks for the lessons, legend!
Keeping it in the Family! Godrej Brothers Show How Succession Can Boost A Brand
Business Succession strategy of India’s pathbreaking Godrej Brothers.
EXPRESS YOUR PERSONAL BRAND FOR AN UNREPLICABLE BRANDING EDGE
From Billionaire to Eco-Warrior, Zoho CEO Sridhar Vembu Drives Down Green Revolution Path. In a hyper-connected world, where social media platforms serve as powerful avenues for personal expression and brand building, the concept of personal branding has never been more relevant. Individuals, especially those in positions of influence or authority, have the unique opportunity to […]
